Market entry and analysis

We are market entry, analisys and research specialists We are market entry, analisys and research specialists
We analyze markets throughout Latin America (Argentina, Brazil, Chile, Colombia, Ecuador, Mexico, Panama, Peru and Venezuela among others), Spain and Portugal. A very short list of our work can be found here

Our main advantages and differentials in market entry and analysis services are mentioned here

The typical market analysis needs we satisfy are:

DivisionBusiness developmentMarketingOperationsResearchStrategy
Among the most common market entry, analysis and research services we perform are: Among the most common market entry, analysis and research services we perform are:
  • Blue ocean strategy to avoid competition, increase sales and profitability
  • Competitor analysis, profiles and response to improve strategy
  • Customer and consumer behavior analysis to increase trial rate, satisfaction and re-purchase
  • Diversification strategy to grow and build more stable cash flows
  • Go-to-market strategies to improve top line results
  • Innovation and disruptive business models to avoid competition and grow
  • International expansion to grow and diversify revenues
  • Market analysis to discover untapped opportunities
  • Market assessment for go-no-decisions
  • Market entry studies to expand sales
  • Mystery shopping to discover own and competitors’ weaknesses and strengths
  • Net promoter score studies to increase sales
  • Screening of ideas to introduce the most attractive ones
  • Strategy improvement and review
  • Trend analysis to keep up to date in the market
  • Waterfall demand studies to identify barriers for growth and ways to overcome them
Among the most common market entry, analysis and research services we perform are: Among the most common market entry, analysis and research services we perform are:
  • Benchmarking of products to take advantage on key features not offered by the competition or overcome differences
  • Blue ocean strategy to avoid competition, increase sales and profitability
  • Competitor analysis, profiles and response to improve strategy
  • Customer and consumer behavior analysis to increase trial rate, satisfaction and re-purchase
  • Diversification strategy to grow and build more stable cash flows
  • Go-to-market strategies to improve top line results
  • Innovation and disruptive business models to avoid competition and grow
  • International expansion to grow and diversify revenues
  • Market analysis to discover untapped opportunities
  • Market entry studies to expand sales
  • Mystery shopping to discover own and competitors’ weaknesses and strengths
  • Net promoter score studies to increase sales
  • Price and product benchmarking studies to improve competitiveness
  • Screening of ideas to introduce the most attractive ones
  • Segmentation studies to better satisfy customers and increase sales
  • Strategy improvement and review
  • Trend analysis to keep up to date in the market
  • U&A studies to identify growth opportunities
  • Waterfall demand studies to identify barriers for growth and ways to overcome them
Among the most common market entry, analysis and research services we perform are: Among the most common market entry, analysis and research services we perform are:
  • Benchmarking of products to take advantage on key features not offered by the competition or overcome differences
  • Blue ocean strategy to avoid competition, increase sales and profitability
  • Competitor analysis, profiles and response to improve strategy
  • Customer and consumer behavior analysis to increase trial rate, satisfaction and re-purchase
  • Diversification strategy to grow and build more stable cash flows
  • Go-to-market strategies to improve top line results
  • Innovation and disruptive business models to avoid competition and grow
  • International expansion to grow and diversify revenues
  • Market analysis to discover untapped opportunities
  • Market assessment for go-no-decisions
  • Market entry studies to expand sales
  • Mystery shopping to discover own and competitors’ weaknesses and strengths
  • Net promoter score studies to increase sales
  • Price and product benchmarking studies to improve competitiveness
  • Screening of ideas to introduce the most attractive ones
  • Segmentation studies to better satisfy customers and increase sales
  • Strategy improvement and review
  • Trend analysis to keep up to date in the market
  • U&A studies to identify growth opportunities
  • Waterfall demand studies to identify barriers for growth and ways to overcome them
Among the most common market entry, analysis and research services we perform are: Among the most common market entry, analysis and research services we perform are:
  • Benchmarking of products to take advantage on key features not offered by the competition or overcome differences
  • Blue ocean strategy to avoid competition, increase sales and profitability
  • Diversification strategy to grow and build more stable cash flows
  • Go-to-market strategies to improve top line results
  • Innovation and disruptive business models to avoid competition and grow
  • International expansion to grow and diversify revenues
  • Market analysis to discover untapped opportunities
  • Market assessment for go-no-decisions
  • Price and product benchmarking studies to improve competitiveness
  • Screening of ideas to introduce the most attractive ones
  • Strategy improvement and review
  • Trend analysis to keep up to date in the market
  • U&A studies to identify growth opportunities
  • Waterfall demand studies to identify barriers for growth and ways to overcome them
Among the most common market entry, analysis and research services we perform are: Among the most common market entry, analysis and research services we perform are:
  • Advertising pre- and post-test
  • Attitudinal segmentation
  • Brand and logo tests
  • Brand image assessment
  • Brand performance
  • Conjoint analysis
  • Consumer and customer satisfaction
  • Customer and consumer behavior
  • Demand analysis
  • Focus groups
  • Idea screening
  • Image analysis
  • Market description
  • Mystery shopping
  • Packaging tests
  • Positioning analysis
  • Product and concept tests
  • Training on market analysis and market research
  • Trend analysis
  • U&A
Among the most common market entry, analysis and research services we perform are: Among the most common market entry, analysis and research services we perform are:
  • Blue ocean strategy to avoid competition, increase sales and profitability
  • Competitor analysis, profiles and response to improve strategy
  • Customer and consumer behavior analysis to increase trial rate, satisfaction and re-purchase
  • Diversification strategy to grow and build more stable cash flows
  • Go-to-market strategies to improve top line results
  • Innovation and disruptive business models to avoid competition and grow
  • International expansion to grow and diversify revenues
  • Market analysis to discover untapped opportunities
  • Market assessment for go-no-decisions
  • Market entry studies to expand sales
  • Mystery shopping to discover own and competitors’ weaknesses and strengths
  • Net promoter score studies to increase sales
  • Screening of ideas to introduce the most attractive ones
  • Strategy improvement and review
  • Training on market analysis and market research
  • Trend analysis to keep up to date in the market
  • Waterfall demand studies to identify barriers for growth and ways to overcome them