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Pharmaceutical market consulting

We have been providing consulting services to the pharmaceutical market in Latin America for over 20 years.

Pharmaceutical market consulting

We understand the unique challenges and opportunities that the pharmaceutical market faces. That’s why we offer a comprehensive range of services designed to help you thrive in today’s competitive market.

Why Choose Midas Consulting?

Industry and Regional Expertise: Get tailored solutions to meet your specific needs.

Proven Results: Achieve your goals and outperform your competitors.

High quality: Over 80% of our sales come from repeat customers, reflecting the quality of our work.

Ready to take your business to the next level? Contact us today!

Case example

Dive deep into the goals, steps, and results of an actual pharmaceutical industry case

BACKGROUND

The subsidiary of a multinational company wanted to enter a therapeutic category with physicians it did not visit before.

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Challenge

The company did not have any contact with key opinion leaders and faced entrenched local competitors that could sink the launch.

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Results

The customer adjusted its entry strategy from using its own infrastructure to partnering with a competitor, recognizing that it would lead to greater success.

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Approach

We used a three-round wargame. The first round for assessing the competitors’ responses to the entry. The second one for selecting a co-marketing partner from among the competitors. Finally,  one for evaluating the outcomes and challenges of co-marketing with the chosen company.

Regional Leader

“We had done competitor analysis in the past, but I never had so clear how the competition acted or why they acted in that way till now. This dynamic helped me to understand the competitors, refine our strategy and know what we must do and what to avoid to be successful.”

Global Product Manager

“Your report and analysis were thorough and impressive. Your collaboration with our team, especially with our technology experts, was excellent. Midas was selected for its expertise in the field, and this expertise was clear throughout the project. We appreciate your ability to meet our tight deadlines and your flexibility in adjusting the final schedule, which greatly facilitated our internal research analysis.”

Strategy VP

“Midas provided very thorough information, analysis, and recommendations. We are really impressed with the granularity. You delivered a lot of detail that is impressive, especially considering the short time and tight deadline that you had for the research. As a former strategy consulting partner, I am very impressed by the quality of your work.”

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Services

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Industries

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