Strategy Workshops: Turning Insights into Action

In today’s fast-changing markets, strategy can’t be static. You need a process that aligns your team, challenges assumptions, and produces a plan that isn’t just inspiring on paper but actionable in reality. That’s where strategy workshops come in

At Midas Consulting, we’ve spent more than 25 years helping organizations across Latin America, Europe, and beyond transform how they design and execute strategy. Unlike traditional consulting projects that often deliver lengthy reports, our workshops bring your team together, provide external perspective, and produce clear strategic priorities that your people feel ownership over

As one client put it:

“We already had ideas, but Midas helped us test them and align the team.” (Strategy Manager, FMCG).

What Makes Strategy Workshops Different

Unlike internal processes that often suffer from time constraints and internal bias—or traditional consultancies that can feel costly and disconnected from day-to-day operations—our workshops strike the right balance:

Focused facilitation: We guide the process so your team can concentrate on decisions rather than logistics

Practical outputs: Every session ends with a clear plan, not a stack of unread reports

Team ownership: Because your people build the strategy with us, they are more motivated to implement it

One participant said it best:

“It was a disruptive activity that allowed us to think outside the box. We changed our mindset and dared to try new things.” (Revenue Manager, Services).

The Benefits of a Workshop-Based Approach

From our experience leading over 70 strategy workshops across the region, three benefits stand out:

Breaking inertia. Many organizations already have ideas, but execution stalls. A facilitated workshop shakes up the status quo, challenges assumptions, and uncovers opportunities that routine meetings miss

Diverse perspectives. We bring together people from different functions and levels—marketing, operations, finance, sales—so your strategy integrates real-world implementation challenges. This diversity also builds immediate buy-in

Actionable plans. By the end, you don’t just have insights—you have a roadmap with priorities, deadlines, and clear accountability

As a Go-to-Market Manager shared:

“We left with a clear, organized strategy. The experience and structure were excellent.”

Challenges Strategy Workshops Solve

We often hear frustration from executives who tried other methods:

Internal workshops struggle with bias, lack of time, and difficulties building consensus

Big consultancies often produce costly, generic reports that are hard to implement

Strategy by inertia means teams stick to old assumptions without pressure-testing them

Our workshops overcome these hurdles by combining external facilitation with your internal expertise. One participant summarized it perfectly:

“The guidance and challenges during the session led us to the best outcome. We developed strategies we could implement immediately.” (Category Manager, B2B)

How Our Process Works

Every strategy workshop is built on four phases:

Preparation. We interview key stakeholders, review competitive data, and analyze your current position. This ensures sessions start with facts, not opinions

Design. We facilitate discussions that challenge paradigms, explore customer insights, and uncover competitive opportunities

Prioritization. We help you focus on what truly matters—initiatives that deliver impact within your resources

Implementation Roadmap. Each output is broken down into specific tasks, deadlines, and responsibilities so that execution begins the next day

As a Marketing Manager told us:

“The organization, information management, and pre-reading materials were excellent and key to the success of the workshop.”

Strengths and Limitations of Strategy Workshops

No approach is perfect. Here’s what we’ve seen as the strengths of strategy workshops:

Engagement: Teams feel heard, leading to stronger commitment

Clarity: The process distills complexity into a simple, prioritized plan

Speed: Insights and decisions are generated in days, not months

And the limitations to keep in mind:

Time investment: Workshops require active participation from your leaders

Follow-through: The best strategy still depends on disciplined execution

Change resistance: New insights may challenge entrenched views, requiring leadership courage

Real-World Examples

Defending regional leadership: A B2B company under pressure from a global competitor used our workshops to align country teams. Together, we created a coordinated competitive plan that neutralized the rival and reinforced market leadership

Entering a government market: A food company aiming to sell into the public sector faced fragmented regulations. We designed a go-to-market strategy during a workshop that clarified pricing, competitive dynamics, and bidding processes. The result: a successful entry into a highly complex space

Long-term planning in healthcare: A medical equipment manufacturer wanted a five-year roadmap. By combining market research with a tailored workshop, we co-created a precise strategy that improved market share in Brazil and reduced blind spots

One participant said:

“We weren’t left working alone at any point. That was the critical factor for success.” (Senior Brand Manager, Pharma).

Why Strategy Workshops Work

Proven methodology: We’ve refined our workshop model through 70+ projects in B2B and B2C industries

Deep experience: Our team has led strategy across Latin America for more than 25 years

Tailored facilitation: We don’t impose templates—we co-create strategies that fit your business reality

As one Business Unit Manager put it:

“I think Midas was the first to implement workshops in the region, and they are the most experienced.”

Conclusion: Are You Ready to Rethink Strategy?

If your team is stuck in old habits, if you’ve tried traditional consulting only to get bulky reports, or if your strategy feels disconnected from execution, a strategy workshop may be the answer

Our approach doesn’t just produce insights. It produces alignment, ownership, and a concrete roadmap. And perhaps most importantly, it equips your people to implement change with confidence

Because in today’s world, being clear isn’t enough. You need to be clear, aligned, and ready to act

Are you ready to transform your strategy? Let’s talk

Let’s talk!

Understanding how strategy workshops work is one thing—executing them successfully is another. That’s where we come in

We’re with you at every step to craft a winning strategy!

With over 70 strategy workshops behind us, we’ve refined a proven approach that delivers results. Our passion is helping companies like yours craft a winning strategy